Manager, Content Development

U.S. Soccer Overview

The U.S. Soccer Federation exists in service to soccer. Our aim is to ignite a national passion for the game. Because we believe that soccer is more than a sport; it is a force for good.

We understand the importance and the power of teamwork, on and off the pitch. That is why we work closely with our Federation partners and members, to inspire, support and guide every level of the game: from the grassroots to the National Teams. We want to bring soccer into every home and every community, right across America. Because we believe that soccer can transform lives like no other sport. Soccer can represent the best of U.S.

U.S. Soccer is in a period of significant growth, with ambitions plans for U.S. Soccer in the near and far future. We are, therefore, looking for dynamic servant leaders to join us on this journey: in service to soccer. Applicants must be able to demonstrate visionary leadership, analytical decision-making, professional flexibility, and an empathic management style that builds bold teams and delivers globally significant results.

Position Description

U.S. Soccer is seeking a dynamic Manager, Content Development to join our Content Strategy and Planning team. This role is pivotal to the development, planning and programming of best-in-class content that will engage and inspire soccer fans and members.

This role will support U.S. Soccer’s content team in leading creative development and seeing projects through execution to tell the story of soccer in all its forms, including the Federation’s work in service to soccer, our members (referees, coaches, member orgs, etc.) and ultimately the best of us - our athletes, from our Senior National Teams to Extended National Teams. 

This individual will work with the Director, Content Strategy and Planning by leading brainstorm sessions and creative development, writing content proposals and scripts, planning and production of content projects, and collaborating with the other verticals in the content team to ensure we are working efficiently while producing the best content possible.

Primary Responsibilities

• Assist in the development, planning and execution of content across U.S. Soccer’s owned and operated platforms, including website, app, DTC, and social media.
• Collaborate with Partnership Marketing and Content Teams on the ideation of new content by leading brainstorm sessions.
• Build content briefs for new content series, including potential roll out plans, mapping to audience cohorts and outlining potential brand integrations.
• Collaborate with Content, Video and Social Media team on building out content distribution schedules, and input into content calendar, including production timelines.
• Support scheduling and publishing content in various CMS platforms, including filling out meta data and optimizing for search engines.
• Track and analyze the performance of content to identify best practices and leverage insights to optimize content plans for future roll outs.
• Take on special projects as needed such as supporting specific campaigns, product launches or other events tied to U.S. Soccer’s objectives.
• Stay up to date with latest digital and SEO trends, ensuring U.S. Soccer content remains relevant and impactful.

Minimum Qualifications

• 4-5+ years of experience in digital content or marketing with a focus on sports (soccer experience preferred but not required). 
• Proven ability to perform and excel in fast-paced environments and meeting tight deadlines
• Strong understanding of SEO best practices and ability to stay on top of trends and algorithm changes
• Experience using different content management systems and web analytics tools
• Ability to present data and insights to different groups of stakeholders at all levels of the federation 
• Strong organizational skills with the ability to balance short-term deliverables with long-term projects in concurrent workstreams. 
• Experience working with a diverse range of stakeholders in dynamic and fast-changing environments, effectively balancing priorities and ensuring clear communication across teams
• Able to work out of U.S. Soccer’s future headquarters in Atlanta, GA
• General knowledge of soccer
• Must be able to connect “micro” details to the “macro” vision and mission. 
• Proficient experience with Microsoft Suite (Word, PowerPoint, Excel, and Outlook). 

Desired Qualifications  

• Spanish speaking is a plus

U.S. Soccer offers a comprehensive compensation package, casual work environment, an inclusive culture, and an atmosphere for professional development.

U.S. Soccer is an equal opportunity employer that is committed to diversity, equity, and inclusion, and prohibits discrimination and harassment of any kind on the basis of race, color, sex, religion, national origin, citizenship, pregnancy, sexual orientation, gender identity, age, disability, genetic information, military status, political belief, or any other characteristic protected under the law. This policy applies to all our employment practices within our organization. We strongly encourage women, people of color, LGBTQIA, veterans, parents, and persons with disabilities to apply.