Coordinator, Marketing & Fan Engagement
Philadelphia Union
Full-time
On-site
Chester, Pennsylvania, United States
Marketing, Professional Soccer, Coordinator
ABOUT OUR COMPANY
Awarded Major League Soccer’s 16th franchise in 2008, the Philadelphia Union officially took the pitch in 2010 and have been raising expectations ever since. Owned and operated by Union Sports & Entertainment, the Philadelphia Union call Subaru Park home—an 18,500-seat, world-class, soccer-specific stadium set along the Delaware River beneath the Commodore Barry Bridge, just 15 miles from downtown Philadelphia.
On the field, the Union have established themselves as one of Major League Soccer’s most consistent and competitive clubs. The team reached the Lamar Hunt U.S. Open Cup Final three times (2014, 2015, and 2018), made multiple MLS Cup Playoff appearances, and captured the Supporters’ Shield in 2020 and again in 2025, recognizing the club’s excellence and consistency across the regular season. The Union also hosted the Eastern Conference Final in 2021, were crowned Eastern Conference Champions in 2022, and advanced to the MLS Cup Final that same year in one of the most thrilling matches in league history. The club has continued to represent Philadelphia on the international stage through participation in the Scotiabank CONCACAF Champions League.
Off the field, the Philadelphia Union are defined by a culture that is Young, Fearless, and Challenger-driven. We are unafraid to think differently, push boundaries, and pursue excellence in everything we do. We believe success is built through accountability, collaboration, innovation, and a relentless drive to raise the bar.
Our deep connection to Philadelphia is woven into who we are. From the Club’s crest and colors to the thirteen stars and rallying cry, the Union proudly reflect the city’s revolutionary spirit and its legacy as the birthplace of American independence. If you’re ready to challenge the ordinary and help shape the future of soccer in Philadelphia, we invite you to join us.
ABOUT THIS ROLE
The Philadelphia Union is seeking an energetic and collaborative Coordinator, Marketing and Fan Engagement to amplify the Union brand throughout Philadelphia and the greater designated market area. This role is pivotal in building community relationships, generating leads for Phang’s Kids Club, and creating access to the game and brand to drive fandom. The Coordinator will help develop and execute the Club’s grassroots marketing and fan engagement strategy, working across all business functions while primarily collaborating with Community Relations, Digital & Social, Partnerships, and Ticket Sales.
RESPONSIBILITIES
Grassroots Operations
Awarded Major League Soccer’s 16th franchise in 2008, the Philadelphia Union officially took the pitch in 2010 and have been raising expectations ever since. Owned and operated by Union Sports & Entertainment, the Philadelphia Union call Subaru Park home—an 18,500-seat, world-class, soccer-specific stadium set along the Delaware River beneath the Commodore Barry Bridge, just 15 miles from downtown Philadelphia.
On the field, the Union have established themselves as one of Major League Soccer’s most consistent and competitive clubs. The team reached the Lamar Hunt U.S. Open Cup Final three times (2014, 2015, and 2018), made multiple MLS Cup Playoff appearances, and captured the Supporters’ Shield in 2020 and again in 2025, recognizing the club’s excellence and consistency across the regular season. The Union also hosted the Eastern Conference Final in 2021, were crowned Eastern Conference Champions in 2022, and advanced to the MLS Cup Final that same year in one of the most thrilling matches in league history. The club has continued to represent Philadelphia on the international stage through participation in the Scotiabank CONCACAF Champions League.
Off the field, the Philadelphia Union are defined by a culture that is Young, Fearless, and Challenger-driven. We are unafraid to think differently, push boundaries, and pursue excellence in everything we do. We believe success is built through accountability, collaboration, innovation, and a relentless drive to raise the bar.
Our deep connection to Philadelphia is woven into who we are. From the Club’s crest and colors to the thirteen stars and rallying cry, the Union proudly reflect the city’s revolutionary spirit and its legacy as the birthplace of American independence. If you’re ready to challenge the ordinary and help shape the future of soccer in Philadelphia, we invite you to join us.
ABOUT THIS ROLE
The Philadelphia Union is seeking an energetic and collaborative Coordinator, Marketing and Fan Engagement to amplify the Union brand throughout Philadelphia and the greater designated market area. This role is pivotal in building community relationships, generating leads for Phang’s Kids Club, and creating access to the game and brand to drive fandom. The Coordinator will help develop and execute the Club’s grassroots marketing and fan engagement strategy, working across all business functions while primarily collaborating with Community Relations, Digital & Social, Partnerships, and Ticket Sales.
RESPONSIBILITIES
Grassroots Operations
- Build and manage an event schedule of 75+ events annually, focusing on youth soccer, marquee Philadelphia events, and community activations.
- Secure event locations and manage day-to-day calendar and overarching strategy.
- Arrange all materials and equipment (giveaways, sponsorship items, Kids Club materials, intern crew supplies, etc.).
- Actively seek and schedule new event opportunities for Union involvement.
- Hire, schedule, and communicate with Event Operations interns; manage availability.
- Coordinate Union player requests for events and prepare necessary materials for appearances.
- Ideate and order promotional premiums/giveaways for the marketing department.
- Collaborate with Manager, Marketing to enhance Standard Operating Procedures for event setup.
Event Management
- Communicate logistics and event details with contacts, sponsors, and partners.
- Work with Digital and Social teams to ensure content capture and posting plans.
- Train interns on event procedures and key talking points.
- Educate patrons about the Union brand and ticket offerings.
Fan Engagement
- Lead Phang’s Kids Club programming and events, maintaining communication via newsletter and app.
- Support execution of season-long Fan Engagement Strategy.
- Develop at least one new tentpole Union event annually.
- Ideate fan engagement opportunities through the Union App in collaboration with Digital, Partnerships, and BI teams.
- Assist with Union initiatives around MLS is Back, Playoffs, and World Cup celebrations.
- Support Pub Partnership program and Watch Party initiatives.
Game Day Responsibilities
- Collaborate on plaza enhancements for 2026.
- Oversee execution of theme night activations and manage 3rd-party vendors.
- Determine plaza layout for home games in collaboration with Marketing, Game Ops, and Partnerships.
- Own three theme night strategies during the season.
- Schedule interns for plaza activities and assist Game Ops with promotions and on-field experiences.
- Interact with fans at Union tables, distribute prizes, and promote upcoming events.
- Maintain inventory and organization of Union assets between events and games.
Other Tasks
- Assist with programming and setup of Subaru Esports Hub and Union Esports Camps.
- Write copy for gameday radio reads.
- Support retail collaboration campaigns and launch events.
- Oversee marketing vehicle maintenance and inspections.
QUALIFICATIONS
- Bachelor’s degree required (Marketing, Event Marketing, or Sports Management preferred).
- 1–2 years of experience in marketing and/or event management.
- Valid driver’s license required.
- Ability to lift up to 50 lbs.
- Availability to work nights and weekends.
- Strong organizational, interpersonal, and planning skills; ability to work independently and collaboratively.
Preferred:
- Street team management experience.
- Brand ambassador experience.
- Kids Club management experience.
- Knowledge of Philadelphia sports, youth soccer, and event landscape.
- Experience working with mascots.
- Bilingual skills a plus.
We are looking for someone who shares our passion for the game, values teamwork, and is excited to contribute to the mission and energy of the Philadelphia Union. The ideal candidate is flexible, collaborative, and ready to bring fresh ideas to the table.
This position requires valid criminal background clearances in the state of PA:
- PA Child Abuse History Clearance
- PA State Police Criminal Record Check
- DHS Background Check (via fingerprinting)
- Annual Safe Sport Certification
OUR PERKS
- Comprehensive benefits package including three medical options, vision and dental coverage, including flexible spending & health savings accounts.
- Pre-tax and Roth 401k (up to 4% is matched, after elimination period).
- Company-paid life insurance and disability.
- Access to licensed therapists via the virtual mental health platform, Tava Health, available to all employees and their dependents.
- Summer Friday hours between Memorial Day and Labor Day.
- Wellness reimbursements through IBX.
- 50% Union merchandise discount.
- Other league and partner discounts.
- Complimentary or discounted tickets.
- 24/7 state-of-the-art Fitness Center, locker rooms, and Sportsplex.
- On-site Café with grab-and-go options, salad bar, and grill!
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class. Not sure you meet every requirement? Championship teams are built on diverse strengths. If you’re passionate about sports and excited about this role, we want to hear from you!